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New York, NY, United States
• Media and Business ADVISOR • Creator of Time Out New York on Demand • Creator of www.timeoutnewyork.tv • 20 year HBO business builder, leader and innovator • Creative marketer; built $800MM business at HBO

Wednesday, April 14, 2010

Marketing and Video Marketing

Video Marketing and MARKETING

A hot topic, given that You Tube is the number 2 search engine. It's relatively new parent, Google, is numero uno in search. So, as a small or medium size business owner, what kind of video should be on your website? Just a nice overview piece--perfectly suitable for certain businesses; or a series of low cost videos featuring your chef or designer or artist?

And once we've discussed and worked out a video strategy; we'll implement and measure it.

But, it's not just about video. Well it could be but yes it's not all about video. In this confusing media world, there is everything from "ads to apps".

Let's sort through all your marketing options together.

From strategy to implementation.
The 3 to 3 Million Method (tm) John Ovrutsky

Saturday, April 10, 2010

From 3 to 3 Million

The first "From 3 to 3 Million" consumer promotion begins now.
We've gone from 3 TV channels to millions of channels, feeds, etc.
Video is everywhere.
So, how do we make sure our messages get across with millions of bits of information streaming out at us at all times??????

In developing the 3 to 3 Million method; I have tried to develop programs which meet the changing needs of digital video marketers.

You can enroll in and receive a complimentary 45 minute advisory session.
Offer good to anyone who signs up via this blog.

Thanks!

Tiger Woods Returns

The Masters
A venerable sporting event on CBS. Limited commercial time. Azaleas. Usually beautiful weather. Chirping birds. Green jackets. And this year, the return of Tiger Woods after the stint in sex rehab; with considerable stress on all sides, I am sure. He is playing well--within reach of the victory, but he has a long way to go to win. He has, however, proven to be rather unflappable, more understated than before, and seemingly able to deal with the pressure.

Watching while blogging of course.
















New York City is beautiful today. A cold breeze swept through and earlier week temperatures of 92 degrees dropped to 42 last night. Spring.